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International Marketing Plan for an Application with Sweden as a Target Country : Case Company: Smappy Application Oy
(2022)
An international marketing plan is developed when a business wants to increase brand awareness and expand its product(s)/service(s) globally. It is usually carried out to understand the target market and competitive environment and to create a...
Market Entry for a Tech Start-up
(2023)
tuotteen valmiuksia haastettiin SWOT-analyysin ja Porterin viiden kilpailuvoiman mallin avulla. Benchmarking-tutkimuksella kartoitimme tuotteen erottuvuutta markkinalla. Lisäksi opinnäytetyö ottaa tutkimusdataa analysoimalla pintapuolisesti kantaa...
and the product were challenged with the help of a SWOT analysis and Porter's five competitive forces model. Benchmarking study was conducted to map the unique selling point of the product in the market. In addition, the thesis uses research data to analyse...
and the product were challenged with the help of a SWOT analysis and Porter's five competitive forces model. Benchmarking study was conducted to map the unique selling point of the product in the market. In addition, the thesis uses research data to analyse...
Education Export in Finland
(2023)
The objective of the thesis is to delve into Finland 's evolution in education export, tracing its roots from the 1960s educational reforms to the official launch in 2008. The study scrutinizes the shift from a non-profit model to a commercial...

